Google Ads

There are many ways you can optimise your campaigns in Google Ads. In today’s article we will be looking at mobile bid adjustments and how you can adjust bids based on the user’s device. This feature allows you to adjust your bids based on the three main device types. Mobile, Tablet & Computers. Mobile bid […]

In this article we will be looking at the different negative keyword match types available in Google Ads. Negative keywords are an extremely useful tool for managing your Google ads campaigns. Their main goal is to helps you filter out irrelevant terms, this stops you wasting money on traffic that is not relevant to your

In this short article we will be learning how to add Google call tracking to WordPress. If you are running a Google Ads campaign, it is extremely important that you are fully tracking conversions. This includes all form submits and sales that happen on site and calls that are generated from of Google ads. Calls

Google gives advertisers several options to target their potential customers, these include Search, Display, Shopping and Video. In this article we will be looking at a network that doesn’t get mentioned as much and that is Google Ads Search Partners. Out of the advertising options that Google offer, search is most popular and tends to

Google ads call tracking is essential for any business that needs to track calls from potential clients and customers. In this article we will be looking at 3 different ways you can tack calls in Google: Call extensions Call only ads Google website call tracking Google Ads Call Tracking with Google Call Extensions Extensions offer